A Digital Glow-Up for an Economic Development Engine

SREDA is at the forefront of economic growth in Saskatchewan, helping businesses invest, grow, and thrive in the Saskatoon region.

As the organization evolved, so did its brand—and it needed a modern, future-focused website to match. We partnered with SREDA to reimagine their online presence from the ground up, aligning the site with a refreshed strategic direction. This wasn’t just a website update, it was a total transformation designed to showcase key sectors, inspire confidence, and turn data into opportunity.

Services 
  • Brand Strategy
  • Content Strategy
  • Visual Design
  • Website Development
Results
  • A bold new site that positions SREDA as a leader in strategic economic development
  • Integrated storytelling across key sectors with interactive data and insight modules
  • Mobile-first design with improved speed, SEO performance, and accessibility
  • Seamless Hubspot, Google Tag Manager, and social integrations
  • Bilingual toggle and accessible design that meets WCAG standards
  • Modern visuals and content that signal a clear shift in brand voice and tone
  • A site that’s not only beautiful—but built to grow with SREDA into the future

Client: SREDA

Location: Saskatchewan, Canada 

Industry: Corporate 

The entire Rock & Bloom team brought creativity and collaboration to our website transformation, but a special shoutout goes to Matt and the development team. Their technical leadership, responsiveness, and problem-solving helped us navigate a complex process with confidence. We felt supported every step of the way.”

Sarah Wolensky, Director of Marketing & Communications